The Need for Online Marketing
“If people can’t find you on Google, you don’t exist.”
Most people search for products, services, solutions, companies and people online today and this will only continue to increase rapidly in the future. It is very important that your business has a good online presence (a website) and can easily be found through search engine platforms such as Google. If you do not currently have a website, you are losing about 90% of your business potential. Thus it is imperative to strongly consider e-business as a viable option to continue to ensure that your business is profitable.
NybSys – The Online Marketing Experts
NybSys helps businesses grow by simplifying solutions. We help businesses create and manage a healthy online presence by offering a comprehensive range of Search Engine Optimization, Website Design & Development, and Social Media Solutions, ultimately resulting in increased profits. With the help of our highly experienced professional group of experts we will ensure that your company outshines its competition in the online realm.
We guarantee compliance with industry standards and have established best practices for online marketing activities so that our clients can benefit from a long lasting performance website and deter from dubious techniques that may get short term results but prove harmful for clients in the long run.
Established in 2006, NybSys possesses vast experience in Website Design and Online Marketing Solutions. We now serve clients in 6 countries in 3 continents and have solutions that suit both small and large companies looking to strengthen or establish their online presence. We have helped companies grow in developed countries like Australia, South Africa, Singapore as well as developing countries like Swaziland, Lesotho, Bangladesh. We have innovative marketing techniques and superior web design that complies with updated web standards and the latest in social media.
NybSys Solutions for Online Marketing
NybSys have experienced SEO, Social Media experts, and Website Developers who will help you create or establish an online presence that your customers will find attractive and convenient. The result is more business for your company.
Your online presence begins with a beautifully functional website that will be both informative and grab hold and keep the attention of your customers. Your website is probably the first place that your customers will interact with you, and you with them, therefore their impression of your business needs to be positive. “First Impressions Last,” so it is very important to have an attractive website.
With the help of our Web Application Developers we can help give you an edge over your competition by creating a highly optimized interactive website that will be easy to use and manage. Our Graphic Designers will ensure that you end up with a trendy design and or SEO experts will make sure that your page ranks highly in a Google search.
We deliver on time, within budget, and exceed your expectations.
To attract visitors to your page and encourage them to engage with your business, we believe in creating websites that are –
- Visually appealing,
- Easy to navigate,
- Clean and Tidy – but not too neat, to ensure it stands out.
- Presents information in clear concise and complete manner.
- Give personalized sales pitch to visitors – acts as your best salesman who is working 24/7.
- Simple to maintain and update.
We provide a complete package including –
- Creating content or revise existing content to make it more attractive and SEO friendly,
- Graphic Design,
- Setting up Google Analytics and other tools.
- Setting up a modern Content Management System (CMS) so you can add, modify your website content by yourself.
All our websites work seamlessly on any device (iOS, Android), any browser (Firefox, Chrome, Safari, Internet Explorer), and on any platform (Windows, Mac).
Business / Corporate Websites
E-commerce & Business Websites
We develop e-commerce sites that will be an extension of your business. We provide attractive designs, secured online payment mechanisms, user convenience and integration with courier companies to increase your sales.
Self Managed Sites (Content Management System)
Today, WordPress runs more than half of all website on the planet. It started as a self-managed blogging platform but has grown to become far more than that. The beauty of using WordPress is that once your site is developed, you can do everything without much technical knowledge. You can add content, modify existing content and change its appearance with relative ease. The possibilities are endless.
A website based on WordPress CMS is easy to manage, easy to customize, and easy to maintain. We can move your existing static website to WordPress so you can enjoy all the flexibility of a dynamic website.
Humans are social in nature and that is why social networks are so important today. Social Media has taken the business world by storm and companies continue to jump on the bandwagon or risk getting left behind. Facebook, Twitter and YouTube (to name a few), are changing the way people interact with businesses and build opinions on them. A strong Social Media presence is key if you want to progress in this fast paced world. We can help you build up your presence and guide you to growing a business that’s successfully taking advantage of this aspect.
Simple is beautiful. If you need to present a small amount of information in a non-interactive way, we can quickly build a website that is visually appealing and give the information to the visitor without much ado. Information will be delivered to the user without the bells and whistle.
We can create some unique designs like single page website, slider only designs, gallery based designs.
Facebook is the biggest force in the online realm with more than 1 billion users. Your business needs to have a presence on Facebook to access this sea of potential clients. It continues to be a very strong platform for introducing new products/services, give promotional items, interact directly with customers and have direct user feedback. We create Facebook Pages which your clients will love, helping you grow your customer base.
Search Engine Optimization (SEO)
Let’s say you ran an accounting and taxation firm in Sydney, Australia. A Google search for “Accounting and Tax services in Sydney” ranks you company website in top 20! That kind of exposure ensures that existing and potential clients can find you r business easily.
NybSys can help you achieve this goal with our experienced SEO team that delivers results for you in your industry. We have the resourced and SEO techniques so we know the in’s and out’s of the business. We manage a range of SEO campaigns for both small and large firms.
Nybsys has helped businesses achieve online success with increased visitor in their websites resulting in significant new sales. We are able to achieve such results because we specialize in organic SEO techniques and have the experience and expertise to help drive your website to the first page of Google Search for maximum exposure to your online customers.
NybSys believes in treating all customers personally. Depending on your budget, business type, current online presence, we will tailor a suitable strategy for you business. We will assign a dedicated person as your account manager who will develop the strategy, make sure it is implemented in time, and maintain communication with you.
An SEO Campaign is composed of a wide range of products and techniques. The list below contains some of the typical things we do for our clients:
Link Management (Spreading the word about your website)
- Hyperlinks or links to your websites in other websites increases your website’s ranking in Google and all other search engines like Bing, DuckDuckGo, Yahoo etc.
- Visitors of other websites will follow the links towards your website
- Links to your website improves your reputation,
In order to increase the amount of links to your website we use Directory Links, Social Sites like Reddit, Digg, StumbleUpon, Blogs, and finally through real links. We will use safe and industry standard methods to expose your brand through our marketing campaigns.
We highly encourage our customers to write blogs, participate in forum discussion, and work on PR activities. Genuine PR activities with links back to your website will help more than anything else to make your website visible.
We do not use any methods that may hamper your website reputation and degrade its ranking in Google.
On-Page SEO (The right content in right format)
Your website needs to be built with SEO in mind. The content and underlying code needs to be carefully made to ensure that Google sees your website favorably.
We carefully analyze your website and ensure that it is in the right format, with the right content so that Google categorizes, and finds what it needs to rank your website high on it’s list. Our experts will check the following and suggest if anything needs to be done:
- Behind the scene code
- Code Optimization
- Meta Data management (the hidden elements that does the magic)
- Image usage
- XML sitemaps
- Website verification with important search engines
After completing the analysis, we will provide a “Improvement Strategy” document which will outline all the proposed changes to your website.
- Keyword Management: What words do you expect your customers to use when searching for you? Choose the right search words you want your website to be associated with, they need to be relevant and appropriate keywords. For example, if you have a Chinese restaurant in Sydney, you may want to use the keywords – “Chinese food”, “Restaurant”, “Sydney” etc.
- The invisible Meta Data: Google sees your website very differently than when you look at it. There are elements of your website code that are invisible to the visitors but used by Google to evaluate your website. You can add descriptions and keywords that only Google will see. Correctly written Meta Data will give your website huge advantage.
- Local priority – You need visibility from your local community more than anywhere else. We can will arrange good quality business listing on Google Maps which will make your business more visible in the search results based on locality. This will also ensure that you will be found when local terms are used in search.
Visitors turned to paying customers
Visitors mean nothing if they do not give you business.
Since you are already providing the best quality products and services to your customers, we want to help you turn more of your website visitors into paying customers. By utilizing various tools such as Google Website Optimizer we can go over your website and make suggestions or improvements that will give you the best results.
We suggest and implement solutions that work wonders for your business. Our years of experience are at your disposal.
We always use SMART goals for your projects. SMART means Specific, Measurable, Achievable, Relevant, Time Bound. Any improvement should be visible and easily measurable by you. We provide detailed reporting that helps recognize how our efforts increase the quality of your online presence.
Our reports provide all information in an easy to understand form. Our reporting includes:
- Ranking in Google Search results
- Monthly/Weekly Improvement
- Benchmark Improvement
- Site & Search Referrals
We can also provide customized information that you may need.
Drop a mail to firstname.lastname@example.org and we will contact you to see how we can take your initiative forward.